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"Marine Midland Bank"
Marine Midland Bank, USA (HSBC-USA) wished to introduce their Marinedge Investment and Insurance Brokerage Program in the late 1980’s. There was a desire to kickoff the program with an image-building message. Marine itself had used an 1800 sailing vessel as their logo and after hours of discussion it was decided that we would carry through with this well establish firm. There was a need to establish a Monthly Sales Award for the Branch with the highest sales of the entire system. We located a Model Builder of some prominence to create a museum quality model of “The Sovereign of the Seas,” an important sailing ship of the era. We built a complete recognition program around this image. The Bank is a big winner in this case because the model today is worth many times the price they paid for it. The results of the program have paid off handsomely as it is thriving today.

"The Whammie Weenie"
We started in this business when asked to help a major retail food store chain create a marketing tool in conjunction with our National Football Team. It had to be a noisemaker to create havoc with the opposition. This lead to the creation in 1983 of the "Whammy Weenie." It became a part of our sports teams marketing image. Along with the "Weenie," a whole family of product was born. There were Coffee Mugs, Weenie Pouches, and tee shirts to name a few. Any of these items found today are valuable collectible items.

"Architectural Treasures of Western New York"
Rise, Inc. has produced a Branded Product line of its' own, known as Architectural Treasures of Western New York. We have a local talented artist create a group of Pen and Ink renderings of local historical landmarks and screen-printed these drawings onto attractive coffee mugs which are being sold in retail shops in the Western New York area. Some of these items are shown below:
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Traditional Marketing is still an extremely important means of promotion, and combined with online marketing efforts, the overall marketing goal becomes most effective. We at Rise, Inc. recommend that the combination of both the online and the traditional methods is the most advantageous way to market your product. It is therefore important that you coordinate both marketing threads. Some of our traditional marketing products are listed here:
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